About
ExpandWay to Blue is Europe’s leading digital communications agency, representing a range of leading entertainment based clients while constantly expanding into other arenas. Established in 1996, we are the leading proponents of digital press and promotions, and pretty much anything else in the digital space!
We offer unique tailored solutions to take your consumer message into the digital arena. Using the latest channels of communication and conversation to spread your message far and wide, from online news portals to consumer based community channels to content creation to marketing strategy. We work with the latest technology and best possible voices to amplify and evangelize your message, build buzz, and monitor that buzz, maintaining a constant stream of communication with your target market. With local offices in Los Angeles, London, Madrid, Paris, Rome and Berlin, we are active in 12 European countries and now in the States with the launch of our LA office. Our international staff is nimble, creative and smart– well versed in the challenges of International Marketing, and able to truly deliver groundbreaking and innovative global campaigns.
Credentials
ExpandWith over a decade of online engagement under our belts, we know a few things about the digital arena and how to best utilise it. We’re very proud of our local and international campaigns throughout these years and want to share them with you.
Our ever expanding knowledge base of internet portals, technology, ideals and communities allows us to be the best at broaching your PR opportunities whether film, music, games, TV or in any other arena.
We hope our presentations will give you the information you need to get you to pick up the phone, and feel free shoot any questions over to us on Twitter.
Jobs
ExpandHere at Way to Blue we’re always looking for bright, talented and eager people of all levels to join our international teams. So, if you’ve got a number of years under your belt in PR, you’re a social media expert who wants to expand their horizons or are a undergraduate looking for a placement we always welcome CV’s.
Email us your CV and one of our team will get back to you. Alternatively, you can always give us a nudge on Twitter to ask any questions or just see what we’re currently working on.
Testimonials
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We believe Way to Blue have the expertise, enthusiasm and creativity to significantly enhance our campaigns online and take them to another level
Stuart Williams, Marketing Director, Sony Pictures, UK
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Their involvement, transparency, expertise and dedication are the main reason why Way to Blue has become one of our main partners for our releases.
Leonor Martínez, Marketing Director Universal Pictures International Spain -
The Italian Way To Blue team is essential to power up our promotion. They are dynamic, creative consultants, perfectly integrated with our strategies.
Cristina Casati, Press officer, Universal Pictures International, Italy -
Way to Blue are dynamic, innovative and results driven and have a thorough understanding of the new media environment.
Deborah Sheppard, Marketing Director, Paramount UK -
You only get a client list like ours by offering something truly special. You only keep them by going above and beyond.
Olly Swanton, Founder -
Since the very beginning of our work with Way to Blue we were pleasantly surprised by their deep knowledge of the Russian Internet resources. They are excellent in creating new solutions for each and every task.
Elena Brodskaya, Marketing Director, BVI Russia -
We’ve always known we needed to utilise digital channels, but until meeting with Way to Blue we didn’t know who we could trust to manage that. Now we do!
Louise Gabriel, PR Manager EMEA, THQ Wireless -
WDSMP recognise the importance of reaching our online audience, and to do that we need an agency that can deliver proven results. Way to Blue is that agency
Michelle Sewell, Senior Vice President of International Publicity, Walt Disney Studio Motion Pictures
What We Do
Put simply, in the same way that a traditional PR agency manages your communications in the offline media, we manage your communications in the digital world.
From navigating social networks to creating bespoke content, our campaigns run the full gamut of digital media and add real value as well as an integrated marketing solution.
 Click here to download the PDF version |
Put simply, in the same way that a traditional PR agency manages your communications in the offline media, we manage your communications in the digital world.
From navigating social networks to creating bespoke content, our campaigns run the full gamut of digital media and add real value as well as an integrated marketing solution.
| Click here to download the PDF version |
